case study · real estate · pelt, limburg
Pelter Makelaardij
A custom site and admin for a small estate agent — where posting a listing once publishes it everywhere.

01 — the problem
Pelter is a small, personal agency in Pelt — a team that knows the streets and the prices. But every new listing meant doing the same work three or four times.
The website, then Zimmo, then Facebook, then Instagram — the same photos and copy, re-entered by hand each time. And the old site was a generic template: grey, dated, and a chore to update. It didn't reflect how careful and local they actually are, and adding a property as the owner was never simple.
02 — what I built
A site that leads with the photos — and an admin they enjoy.
Editorial, photo-led
Listings sell on images, so the design leads with photography — and a clean admin they actually enjoy using.
Three honest statuses
Every listing is te koop, te huur, or reeds verkocht — and the sold archive doubles as a track record.
Mobile-first
Most property browsing happens on a phone, so every screen was designed for the thumb first.
03 — the automation
Post once. It posts itself.
1 fill it in once
adres
prijs
status
foto's
Zimmo
vastgoedportaal
pagina
feed + story
One admin panel. The listing posts itself to all three — for sale, for rent, or sold.
04 — screens
A look around
Click any screen to open it full size
05 — built with
Self-hosted in the EU — so the data stays close to home, which matters for a Belgian client.
06 — outcome
What used to mean posting in three or four places by hand is now one click — and the sold archive quietly became a sales tool of its own.
Listings go out consistent across every channel, in minutes instead of an afternoon — and the site finally looks like the careful, local agency Pelter actually is.
Want something that runs itself?
See Pelter live, or tell me what you're building.